Brand Development

品牌发展

Roadmap & Vision

品牌展望

2024

Going Global — Year One 扬帆出海

100+ overseas stores across Selangor, Kuala Lumpur, Johor, Penang, Kuching, Vietnam, Thailand, Singapore, and Indonesia.

海外门店100家,范围涉及雪州、吉隆坡、柔佛、滨城、古晋、越南、泰国、新加坡、印尼。

2025

Entering Central Asia 进军中亚

Domestic targets met. Southeast Asia refined operations. Entered the Middle East market with stores in Almaty and Astana.

国内完成计划,东南亚门店精细化运营,同时进军中东市场,在阿拉木图、阿斯塔纳等核心城市开设多家门店。

2026

Sustained Expansion 持续扩张

Southeast Asia targets achieved. Kazakhstan network continues to grow, cementing brand influence across Central Asia.

东南亚实现门店目标;哈萨克斯坦门店网络持续扩展,进一步巩固在中亚地区的品牌影响力。

2027

Radiating Across Central Asia 辐射中亚

Kazakhstan as the pivot point toward more Central Asian cities. Refined Southeast Asia operations. New retail product lines.

以哈萨克斯坦为支点,辐射中亚更多城市;东南亚门店精细化运营,零售产品线持续上新,让"随时喝到好饮品"成为日常。

2028

Dual Markets, Global Brand 品牌全球化

Mature operations in both Southeast Asia and Central Asia. Brand influence extending to Middle East and Eastern Europe. We aim to become a beverage brand beloved by young people worldwide.

东南亚 + 中亚双市场成熟运营,线下渠道与门店网络协同发力,品牌影响力延伸至中东或东欧潜力城市。我们不止于扩张,更要做让全球年轻人喜欢的饮品品牌。

Global Presence

From China to the world stage

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China · Home Base

30+ Cities

Covering all major cities nationwide. A solid foundation powering our global expansion.

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Southeast Asia

7 Countries

Vietnam, Thailand, Singapore, Indonesia, Malaysia, and more — culturally close with enormous potential.

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Central Asia · Middle East

Actively Expanding

Using Kazakhstan as a springboard to reach Uzbekistan and other Central Asian countries, plus promising Middle Eastern cities.

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Becoming the World's Favorite Beverage Brand for Young People

做全球年轻人最喜欢的饮品品牌

From China to Southeast Asia, from Central Asia to the wider world, Yogurt Can stays true to "healthy, delicious, joyful." We're not just expanding — we're sharing great drinks and happiness with everyone.

Join Our Journey →